What is MARA?
In today's competitive landscape, managing your online reputation is crucial for success, especially in the hospitality industry. MARA AI Review Management provides a seamless solution for businesses looking to enhance their online presence by effectively responding to customer reviews. With this innovative tool, organizations can save time and improve their ratings while leveraging the power of artificial intelligence.
What are the features of MARA?
Effortless Review Inbox: MARA allows businesses to respond to reviews swiftly with an intuitive inbox. Simply click "Generate reply," followed by "Send," and you’re done! This feature connects to various review sources, automates replies, and sends daily notifications for new reviews.
Comprehensive Review Analytics: Gain insights into customer feedback in mere minutes. MARA's analytics provide a clear overview of pros and cons specific to your business, highlighting key topics such as common complaints or praises.
AI Review Reply Generator: The hallmark of MARA is its personalized AI that captures your brand's voice. Customize responses using Smart Snippets that help the AI learn how to address recurring themes in reviews effectively.
Brand Voice Customization: Ensure that every response resonates with your brand’s identity. The AI adapts its language and tone to match your established voice, providing a consistent and authentic customer experience.
Surveys: Gather direct feedback from your customers through surveys, enriching the data you have about your guests and their experiences.
What are the characteristics of MARA?
MARA is designed for businesses of all sizes, particularly focusing on the hospitality sector. With an easy setup that takes less than five minutes, MARA offers a user-friendly interface and seamless integration into existing systems. The tool's efficiency can save your team an average of 13.33 hours per month and reduce costs significantly, amounting to €522.92 saved monthly.
What are the use cases of MARA?
Imagine a hotel chain with multiple properties needing to manage hundreds of reviews each month. MARA accommodates such scenarios, enabling quick, personalized responses that enhance customer engagement. Whether it’s addressing a guest's complaint about cold pool water or thanking a customer for a glowing review, MARA ensures rapid and authentic replies.
Restaurants, attractions, and service providers can also utilize MARA to handle feedback on platforms like Google and Tripadvisor, translating insights into actionable strategies for improvement.
How to use MARA?
To get started with MARA:
- Sign Up: Create your free account to explore MARA’s features without any obligations.
- Integrate Review Sources: Connect your existing review platforms to MARA.
- Customize Brand Voice: Teach the AI about your brand's voice and how you prefer to respond to reviews.
- Analyze and Respond: Use the Review Analytics to gain insights, and the AI Reply Generator will help craft appropriate responses.
- Utilize Surveys: Collect additional feedback through customer surveys to better understand their experiences.
MARA Pricing Information:
MARA offers flexible pricing models to cater to various needs:
- Generator Plan: €60/month per property, ideal for businesses that primarily want to automate review replies.
- Inbox & Analytics Plan: €99/month per property, which includes the complete suite of review management tools.
- For businesses looking at an annual subscription, discounts are available.
MARA Company Information:
MARA Solutions GmbH focuses on transforming how businesses manage online reputation through innovative, AI-driven tools tailored for the hospitality industry.
